{"id":721,"date":"2025-12-03T07:36:10","date_gmt":"2025-12-03T07:36:10","guid":{"rendered":"https:\/\/scupe.testprojectsnow.com\/new\/?page_id=721"},"modified":"2026-04-20T16:58:09","modified_gmt":"2026-04-20T16:58:09","slug":"cookie-policy","status":"publish","type":"page","link":"https:\/\/scupe.testprojectsnow.com\/new\/cookie-policy\/","title":{"rendered":"Cookie Policy"},"content":{"rendered":"<p data-start=\"2859\" data-end=\"2891\"><strong data-start=\"2859\" data-end=\"2891\">Last Updated: <\/strong>April 20, 2026<\/p>\n<h2 data-section-id=\"v7scl5\" data-start=\"2898\" data-end=\"2912\">1. Overview<\/h2>\n<p data-start=\"2914\" data-end=\"3150\">This Cookie Policy explains how Scupe.ai LLC (\u201c<strong data-start=\"2961\" data-end=\"2970\">Scupe<\/strong>,\u201d \u201c<strong data-start=\"2974\" data-end=\"2980\">we<\/strong>,\u201d \u201c<strong data-start=\"2984\" data-end=\"2991\">our<\/strong>,\u201d or \u201c<strong data-start=\"2998\" data-end=\"3004\">us<\/strong>\u201d) uses cookies, pixels, and similar tracking technologies when you visit our website or when our technology is deployed on our Clients\u2019 websites.<\/p>\n<p data-start=\"3152\" data-end=\"3179\">These technologies help us:<\/p>\n<ul data-start=\"3180\" data-end=\"3342\">\n<li data-section-id=\"g1sf76\" data-start=\"3180\" data-end=\"3205\">Analyze website usage<\/li>\n<li data-section-id=\"a7mf3e\" data-start=\"3206\" data-end=\"3229\">Improve performance<\/li>\n<li data-section-id=\"uhh7nh\" data-start=\"3230\" data-end=\"3275\">Support advertising and marketing efforts<\/li>\n<li data-section-id=\"1yud8kz\" data-start=\"3276\" data-end=\"3342\">Enable <strong data-start=\"3285\" data-end=\"3340\">visitor identification and data enrichment services<\/strong><\/li>\n<\/ul>\n<h2 data-section-id=\"m0dhvf\" data-start=\"3349\" data-end=\"3395\">2. What Are Cookies &amp; Tracking Technologies<\/h2>\n<p data-start=\"3397\" data-end=\"3450\">Cookies are small text files stored on your device.<\/p>\n<p data-start=\"3452\" data-end=\"3496\">We also use related technologies, including:<\/p>\n<ul data-start=\"3497\" data-end=\"3574\">\n<li data-section-id=\"1rhu1ze\" data-start=\"3497\" data-end=\"3526\">Pixels (tracking beacons)<\/li>\n<li data-section-id=\"1gn128f\" data-start=\"3527\" data-end=\"3542\">Web beacons<\/li>\n<li data-section-id=\"5r32kn\" data-start=\"3543\" data-end=\"3551\">SDKs<\/li>\n<li data-section-id=\"kql8dc\" data-start=\"3552\" data-end=\"3574\">Device identifiers<\/li>\n<\/ul>\n<p data-start=\"3576\" data-end=\"3703\">These technologies may collect information about your browsing activity, device, and interactions across websites and sessions.<\/p>\n<h2 data-section-id=\"kd61py\" data-start=\"3710\" data-end=\"3748\">3. How We Use Tracking Technologies<\/h2>\n<p data-start=\"3750\" data-end=\"3786\">We use cookies and similar tools to:<\/p>\n<ul data-start=\"3788\" data-end=\"4033\">\n<li data-section-id=\"ojmjb4\" data-start=\"3788\" data-end=\"3839\">Maintain secure sessions and site functionality<\/li>\n<li data-section-id=\"3yvnel\" data-start=\"3840\" data-end=\"3880\">Analyze website traffic and behavior<\/li>\n<li data-section-id=\"114esbh\" data-start=\"3881\" data-end=\"3908\">Improve user experience<\/li>\n<li data-section-id=\"ocw098\" data-start=\"3909\" data-end=\"3942\">Measure marketing performance<\/li>\n<li data-section-id=\"e2ttxp\" data-start=\"3943\" data-end=\"3979\">Deliver personalized advertising<\/li>\n<li data-section-id=\"m9mg8d\" data-start=\"3980\" data-end=\"4033\">Support <strong data-start=\"3990\" data-end=\"4033\">identity resolution and data enrichment<\/strong><\/li>\n<\/ul>\n<h2 data-section-id=\"1wj3g48\" data-start=\"4040\" data-end=\"4083\">4. Identity Resolution &amp; Data Enrichment<\/h2>\n<p data-start=\"4085\" data-end=\"4269\">In addition to standard cookies, Scupe uses tracking technologies in combination with <strong data-start=\"4171\" data-end=\"4208\">licensed third-party data sources<\/strong> to help businesses better understand their website visitors.<\/p>\n<p data-start=\"4271\" data-end=\"4288\">This may include:<\/p>\n<ul data-start=\"4290\" data-end=\"4494\">\n<li data-section-id=\"1isi1lc\" data-start=\"4290\" data-end=\"4357\">Associating website activity with business or consumer profiles<\/li>\n<li data-section-id=\"1a8t2tt\" data-start=\"4358\" data-end=\"4424\">Enriching visitor data with commercially available information<\/li>\n<li data-section-id=\"glzzh5\" data-start=\"4425\" data-end=\"4494\">Generating inferred insights for marketing and analytics purposes<\/li>\n<\/ul>\n<p data-start=\"4496\" data-end=\"4558\">The information associated with a visitor profile may include:<\/p>\n<ul data-start=\"4559\" data-end=\"4713\">\n<li data-section-id=\"1t2yru7\" data-start=\"4559\" data-end=\"4567\">Name<\/li>\n<li data-section-id=\"wk4jiq\" data-start=\"4568\" data-end=\"4585\">Email address<\/li>\n<li data-section-id=\"1tzdck7\" data-start=\"4586\" data-end=\"4602\">Phone number<\/li>\n<li data-section-id=\"1lvmzro\" data-start=\"4603\" data-end=\"4643\">Business or professional information<\/li>\n<li data-section-id=\"1511cem\" data-start=\"4644\" data-end=\"4713\">General demographic indicators (e.g., industry, estimated ranges)<\/li>\n<\/ul>\n<p data-start=\"4715\" data-end=\"4768\">We do not guarantee the accuracy of this information.<\/p>\n<h2 data-section-id=\"16xy656\" data-start=\"4775\" data-end=\"4804\">5. Types of Cookies We Use<\/h2>\n<h3 data-section-id=\"1otyhns\" data-start=\"4806\" data-end=\"4838\">Strictly Necessary Cookies<\/h3>\n<p data-start=\"4839\" data-end=\"4927\">Required for core website functionality such as login, security, and system performance.<\/p>\n<h3 data-section-id=\"15oreux\" data-start=\"4934\" data-end=\"4971\">Performance &amp; Analytics Cookies<\/h3>\n<p data-start=\"4972\" data-end=\"5050\">Help us understand how visitors use the site (e.g., page views, time on site).<\/p>\n<h3 data-section-id=\"cglon2\" data-start=\"5057\" data-end=\"5081\">Functional Cookies<\/h3>\n<p data-start=\"5082\" data-end=\"5148\">Enable enhanced features such as saved preferences and chat tools.<\/p>\n<h3 data-section-id=\"n0puzw\" data-start=\"5155\" data-end=\"5192\">Advertising &amp; Targeting Cookies<\/h3>\n<p data-start=\"5193\" data-end=\"5201\">Used to:<\/p>\n<ul data-start=\"5202\" data-end=\"5298\">\n<li data-section-id=\"1curhs8\" data-start=\"5202\" data-end=\"5226\">Deliver relevant ads<\/li>\n<li data-section-id=\"1vae1h2\" data-start=\"5227\" data-end=\"5259\">Measure campaign performance<\/li>\n<li data-section-id=\"qacjfm\" data-start=\"5260\" data-end=\"5298\">Retarget visitors across platforms<\/li>\n<\/ul>\n<h3 data-section-id=\"u831pv\" data-start=\"5305\" data-end=\"5356\">Data Enrichment &amp; Identification Technologies<\/h3>\n<p data-start=\"5357\" data-end=\"5365\">Used to:<\/p>\n<ul data-start=\"5366\" data-end=\"5505\">\n<li data-section-id=\"6kn6tw\" data-start=\"5366\" data-end=\"5420\">Associate browsing activity with external datasets<\/li>\n<li data-section-id=\"dna7c4\" data-start=\"5421\" data-end=\"5469\">Support visitor identification and profiling<\/li>\n<li data-section-id=\"1z021cn\" data-start=\"5470\" data-end=\"5505\">Provide insights to our Clients<\/li>\n<\/ul>\n<h2 data-section-id=\"j5uqpp\" data-start=\"5512\" data-end=\"5542\">6. Third-Party Technologies<\/h2>\n<p data-start=\"5544\" data-end=\"5594\">We may work with third-party providers, including:<\/p>\n<ul data-start=\"5596\" data-end=\"5810\">\n<li data-section-id=\"131mxid\" data-start=\"5596\" data-end=\"5632\">Google (Analytics, Ads, YouTube)<\/li>\n<li data-section-id=\"v1lrc8\" data-start=\"5633\" data-end=\"5663\">Meta (Facebook, Instagram)<\/li>\n<li data-section-id=\"1u6mpsm\" data-start=\"5664\" data-end=\"5689\">Microsoft Advertising<\/li>\n<li data-section-id=\"9w772\" data-start=\"5690\" data-end=\"5702\">LinkedIn<\/li>\n<li data-section-id=\"hqcqni\" data-start=\"5703\" data-end=\"5713\">TikTok<\/li>\n<li data-section-id=\"qyy1k2\" data-start=\"5714\" data-end=\"5724\">Reddit<\/li>\n<li data-section-id=\"1ecxn9k\" data-start=\"5725\" data-end=\"5767\">CRM and marketing automation platforms<\/li>\n<li data-section-id=\"snsjyt\" data-start=\"5768\" data-end=\"5810\">Data providers and enrichment partners<\/li>\n<\/ul>\n<p data-start=\"5812\" data-end=\"5918\">These providers may set their own cookies or identifiers and process data according to their own policies.<\/p>\n<h2 data-section-id=\"17zjf8n\" data-start=\"5925\" data-end=\"5954\">7. Your Choices &amp; Controls<\/h2>\n<p data-start=\"5956\" data-end=\"5996\">You can manage your preferences through:<\/p>\n<h3 data-section-id=\"1itup0v\" data-start=\"5998\" data-end=\"6020\">Browser Settings<\/h3>\n<p data-start=\"6021\" data-end=\"6062\">Block or delete cookies via your browser.<\/p>\n<h3 data-section-id=\"ow3xzt\" data-start=\"6069\" data-end=\"6103\">Global Privacy Control (GPC)<\/h3>\n<p data-start=\"6104\" data-end=\"6147\">We honor GPC signals where required by law.<\/p>\n<h3 data-section-id=\"10pob9r\" data-start=\"6154\" data-end=\"6185\">Advertising Opt-Out Tools<\/h3>\n<ul data-start=\"6186\" data-end=\"6294\">\n<li data-section-id=\"ajq947\" data-start=\"6186\" data-end=\"6226\">Network Advertising Initiative (NAI)<\/li>\n<li data-section-id=\"19ysoik\" data-start=\"6227\" data-end=\"6265\">Digital Advertising Alliance (DAA)<\/li>\n<li data-section-id=\"1dneyfz\" data-start=\"6266\" data-end=\"6294\">Google Analytics Opt-Out<\/li>\n<\/ul>\n<h3 data-section-id=\"5r2jj5\" data-start=\"6301\" data-end=\"6330\">Direct Opt-Out Requests<\/h3>\n<p data-start=\"6332\" data-end=\"6351\">You may request to:<\/p>\n<ul data-start=\"6352\" data-end=\"6449\">\n<li data-section-id=\"1xebbv4\" data-start=\"6352\" data-end=\"6409\">Opt out of data enrichment and visitor identification<\/li>\n<li data-section-id=\"x8wsbo\" data-start=\"6410\" data-end=\"6449\">Request deletion of associated data<\/li>\n<\/ul>\n<p data-start=\"6451\" data-end=\"6482\">Contact: <strong data-start=\"6462\" data-end=\"6482\"><a data-start=\"6464\" data-end=\"6480\" class=\"decorated-link cursor-pointer\" rel=\"noopener\">privacy@scupe.ai<span aria-hidden=\"true\" class=\"ms-0.5 inline-block align-middle leading-none\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" aria-hidden=\"true\" data-rtl-flip=\"\" class=\"block h-[0.75em] w-[0.75em] stroke-current stroke-[0.75]\"><use href=\"\/cdn\/assets\/sprites-core-0da2cb3c.svg#304883\" fill=\"currentColor\"><\/use><\/svg><\/span><\/a><\/strong><\/p>\n<h2 data-section-id=\"uzq5v6\" data-start=\"6489\" data-end=\"6513\">8. Client Website Use<\/h2>\n<p data-start=\"6515\" data-end=\"6596\">Scupe technology may be deployed on third-party websites operated by our Clients.<\/p>\n<p data-start=\"6598\" data-end=\"6626\">Clients are responsible for:<\/p>\n<ul data-start=\"6627\" data-end=\"6777\">\n<li data-section-id=\"1eekhz\" data-start=\"6627\" data-end=\"6692\">Providing appropriate disclosures about tracking technologies<\/li>\n<li data-section-id=\"gk03dj\" data-start=\"6693\" data-end=\"6732\">Obtaining any required user consent<\/li>\n<li data-section-id=\"1h2i7fw\" data-start=\"6733\" data-end=\"6777\">Ensuring compliance with applicable laws<\/li>\n<\/ul>\n<h2 data-section-id=\"1r9p3oj\" data-start=\"6784\" data-end=\"6803\">9. U.S. Use Only<\/h2>\n<p data-start=\"6805\" data-end=\"6902\">Our services are intended for use within the United States and are governed by U.S. privacy laws.<\/p>\n<h2 data-section-id=\"7uc87c\" data-start=\"6909\" data-end=\"6923\">10. Updates<\/h2>\n<p data-start=\"6925\" data-end=\"7027\">We may update this Cookie Policy periodically.<br data-start=\"6971\" data-end=\"6974\" \/>Changes will be reflected by the \u201cLast Updated\u201d date.<\/p>\n<h2 data-section-id=\"5y3ru5\" data-start=\"7034\" data-end=\"7051\">11. Contact Us<\/h2>\n<p data-start=\"7053\" data-end=\"7079\">For questions or requests:<\/p>\n<p><strong data-start=\"7081\" data-end=\"7091\">Email:<\/strong><span> <\/span><a data-start=\"7092\" data-end=\"7108\" class=\"decorated-link cursor-pointer\" rel=\"noopener\">privacy@scupe.ai<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last Updated: April 20, 2026 1. Overview This Cookie Policy explains how Scupe.ai LLC (\u201cScupe,\u201d \u201cwe,\u201d \u201cour,\u201d or \u201cus\u201d) uses cookies, pixels, and similar tracking technologies when you visit our website or when our technology is deployed on our Clients\u2019 websites. These technologies help us: Analyze website usage Improve performance Support advertising and marketing efforts [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-721","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scupe AI Cookie Policy \u2013 Tracking, Analytics<\/title>\n<meta name=\"description\" content=\"Read Scupe\u2019s Cookie Policy to understand how we use website cookies, tracking technologies, and analytics to improve user experience. Learn how to manage cookies, control visitor tracking, and understand advertising and functional cookies on our site.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scupe.testprojectsnow.com\/new\/cookie-policy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scupe AI Cookie Policy \u2013 Tracking, Analytics\" \/>\n<meta property=\"og:description\" content=\"Read Scupe\u2019s Cookie Policy to understand how we use website cookies, tracking technologies, and analytics to improve user experience. 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